{"id":5041,"date":"2022-08-05T14:35:59","date_gmt":"2022-08-05T21:35:59","guid":{"rendered":"https:\/\/www.stocksy.com\/ideas\/?p=5041"},"modified":"2022-11-30T16:19:31","modified_gmt":"2022-11-30T23:19:31","slug":"business-unusual","status":"publish","type":"post","link":"https:\/\/www.stocksy.com\/ideas\/business-unusual\/","title":{"rendered":"Business Unusual"},"content":{"rendered":"<div class=\"wp-block-columns stocksy-intro-text\" id=\"block_d247743b9a9d3c2e982b13fe0034498b\">\n    <div class=\"wp-block-column\" style=\"flex-basis:8%\"><\/div>\n    \n    \n    \n    <div class=\"wp-block-column has-large-font-size\" style=\"flex-basis:66.66%\">\n        <p>Close your eyes and imagine a stock photo or video of a business concept. What do you see?<\/p>\n\n    <\/div>\n    \n    \n    \n    <div class=\"wp-block-column\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n\n<div class=\"wp-block-columns stocksy-generic-text-image\" id=\"block_9c7eab71f299843636ff20f989bd5e6e\">\n\n  <div class=\"wp-block-column\" style=\"flex-basis:24%\"><\/div>\n  <div class=\"wp-block-column\" style=\"flex-basis:58%\">\n\n    \n              <p>A pair of reading glasses sitting on a printout of a large, very colorful pie graph? Maybe some data materializing in front of business people like <a href=\"https:\/\/en.wikipedia.org\/wiki\/The_Matrix\" rel=\"noopener\" target=\"_blank\">the Matrix<\/a>? Or perhaps just a humble lightbulb or a handshake between two mature businessmen? It\u2019s not your fault. Business content really can be that stale and predictable BUT that doesn\u2019t mean your campaign has to be. Stocksy doesn\u2019t want you to be stuck with business (content) as usual.<\/p>\n<p>Creative concepts are super handy for illustrating intangible or abstract values that <a href=\"https:\/\/www.stocksy.com\/ideas\/businnes-stock-media-guide\/\">drive modern business<\/a> \u2014 think concepts like connectivity, integration, and optimization. They\u2019re also great for speaking to human and social themes like collaboration, productivity, security, balance, and success.<\/p>\n\n      \n              \n        \n  <\/div>\n  <div class=\"wp-block-column\"><\/div>\n\n\n<\/div>\n\n\n<figure class=\"wp-block-video\"><video autoplay loop muted src=\"https:\/\/c.stocksy.com\/a\/OjNJ00\/y0\/4619458.mp4\"><\/video><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.stocksy.com\/4619458\/pos-terminal-with-invoice\" target=\"_blank\" rel=\"noreferrer noopener\">YAROSLAV DANYLCHENKO<\/a><\/figcaption><\/figure>\n\n\n<div class=\"wp-block-columns stocksy-generic-text-image\" id=\"block_c9a31852b5e6bba934cabf4a5d09f098\">\n  <div class=\"wp-block-column\" style=\"flex-basis:8%\"><\/div>\n  <div class=\"wp-block-column\" style=\"flex-basis:58%\">\n    \n              <h3>Here\u2019s why we love creative concepts so much:<\/h3>\n\n            \n              \n      <\/div>\n  <div class=\"wp-block-column\" style=\"flex-basis:34%\"><\/div>\n\n\n<\/div>\n\n<div class=\"wp-block-columns stocksy-generic-text-image\" id=\"block_2ef3c96ecd92d901569f49d5a49caf84\">\n\n\n  <div class=\"wp-block-column\" style=\"flex-basis:42%\"><\/div>\n  <div class=\"wp-block-column\" style=\"flex-basis:68%\">\n    \n              <ul>\n<li>A conceptual image should <span style=\"font-weight:500\">provoke thought.<\/span><\/li>\n<li>Standout creative concepts are <span style=\"font-weight:500\">unexpected, surprising, and clever.<\/span><\/li>\n<li>Creative concepts are particularly useful for illustrating <span style=\"font-weight:500\">abstract values, systems, and relationships.<\/span><\/li>\n<li>Sometimes their power is the ability to <span style=\"font-weight:500\">articulate a cultural attitude.<\/span><\/li>\n<li>Concepts are <span style=\"font-weight:500\">efficient.<\/span> They can get at big picture topics using minimal information.<\/li>\n<\/ul>\n\n      \n              \n      <\/div>\n<\/div>\n\n<div class=\"wp-block-columns stocksy-generic-text-image\" id=\"block_1c1f2ffc67e7e92035e954be4da27932\">\n\n  <div class=\"wp-block-column\" style=\"flex-basis:24%\"><\/div>\n  <div class=\"wp-block-column\" style=\"flex-basis:58%\">\n\n    \n      \n              <figure class=\"wp-block-image size-full\">\n\n                              <a href=\"https:\/\/www.stocksy.com\/3222006\/the-set-with-a-yellow-balloon-hanging-over-a-corkscrew-with-candle\" target=\"_blank\" class=\"buy_url\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.stocksy.com\/ideas\/wp-content\/uploads\/2022\/08\/Stocksy_comp_3222006-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"The set with a yellow balloon hanging over a corkscrew, which will burst when the candle burns out\" srcset=\"https:\/\/www.stocksy.com\/ideas\/wp-content\/uploads\/2022\/08\/Stocksy_comp_3222006-1024x683.jpg 1024w, https:\/\/www.stocksy.com\/ideas\/wp-content\/uploads\/2022\/08\/Stocksy_comp_3222006-300x200.jpg 300w, https:\/\/www.stocksy.com\/ideas\/wp-content\/uploads\/2022\/08\/Stocksy_comp_3222006-768x512.jpg 768w, https:\/\/www.stocksy.com\/ideas\/wp-content\/uploads\/2022\/08\/Stocksy_comp_3222006-1536x1024.jpg 1536w, https:\/\/www.stocksy.com\/ideas\/wp-content\/uploads\/2022\/08\/Stocksy_comp_3222006.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\n                      <\/a>\n                    <figcaption>\n            <a href=\"https:\/\/www.stocksy.com\/Julia_Potato\/showcase?page=1\" target=\"_blank\" class=\"image-author\">\n              Julia Potato\n            <\/a><br>\n            \n          <\/figcaption>\n        <\/figure>\n              \n        \n  <\/div>\n  <div class=\"wp-block-column\"><\/div>\n\n\n<\/div>\n\n<div class=\"wp-block-columns stocksy-generic-text-image\" id=\"block_344c5ef9f078a27c8d772b1e7a47f471\">\n\n\n  <div class=\"wp-block-column\" style=\"flex-basis:42%\"><\/div>\n  <div class=\"wp-block-column\" style=\"flex-basis:68%\">\n    \n              <ul>\n<li>Conceptual and creative still-life media use <span style=\"font-weight:500\">objects<\/span> and <span style=\"font-weight:500\">everyday items<\/span> to touch on larger subjects and themes.<\/li>\n<li>Their story can be simple. Think along the lines of a <span style=\"font-weight:500\">visual pun<\/span> or smart juxtaposition of different elements. Or they can abstractly point to themes much broader than what you see in the image.<\/li>\n<li>Conceptual images can <span style=\"font-weight:500\">challenge perspectives<\/span> and encourage you and your audience to think more deeply about the nature of the subject.<\/li>\n<\/ul>\n\n      \n              \n      <\/div>\n<\/div>\n\n<!-- Images Block -->\n\n<div class=\"block-images\"  style=\"background:#74cfed;\"  id=\"block_5f3984ce1cc4146e24c1951d155669f3\">\n  <div class=\"container\">\n    <div class=\"block-images-flex landscape-two\">\n\n      <div class=\"image-landscape\">\n\n              <a href=\"https:\/\/www.stocksy.com\/3278450\/hands-holding-a-broken-basketball-hoop-at-night\" target=\"_blank\">\n            <img decoding=\"async\" src=\"https:\/\/www.stocksy.com\/ideas\/wp-content\/uploads\/2022\/08\/Stocksy_comp_3278450.jpg\" alt=\"Hands holding a broken basketball hoop at night. Bad game. Hooliganism. The combination of yellow red and blue on a dark background\">\n              <\/a>\n      \n        <div class=\"image-details\">\n          <div class=\"details-content\">\n                                                      <a href=\"https:\/\/www.stocksy.com\/DimaSikorski\/showcase?page=1\" target=\"_blank\">\n                          Dima Sikorski\n                      <\/a>\n                                            \n          <\/div>\n        <\/div>\n      <\/div>\n\n      <div class=\"image-landscape\">\n                  <a href=\"https:\/\/www.stocksy.com\/4076057\/hand-writing-note\" target=\"_blank\">\n                <img decoding=\"async\" src=\"https:\/\/www.stocksy.com\/ideas\/wp-content\/uploads\/2022\/08\/Stocksy_comp_4076057.jpg\" alt=\"Hand Writing Note Abstract still life scene on colorful backdrop with business-related objects\">\n                  <\/a>\n        \n        <div class=\"image-details\">\n          <div class=\"details-content\">\n                                                      <a href=\"https:\/\/www.stocksy.com\/villadsendiane\/showcase?page=1\" target=\"_blank\">\n                          Diane Villadsen\n                      <\/a>\n                                            \n          <\/div>\n        <\/div>\n      <\/div>\n\n    <\/div>\n  <\/div>\n<\/div>\n\n\n<div class=\"wp-block-columns stocksy-generic-text-image\" id=\"block_08b122cee90c6f4c9efd1197c3e32810\">\n\n\n  <div class=\"wp-block-column\" style=\"flex-basis:42%\"><\/div>\n  <div class=\"wp-block-column\" style=\"flex-basis:68%\">\n    \n              <ul>\n<li>Human elements (e.g., hands, bodies, and shadows) can animate still-life images and add a human dimension while maintaining <span style=\"font-weight:500\">anonymity.<\/span><\/li>\n<li>The most successful concepts are <span style=\"font-weight:500\">unexpected<\/span> and <span style=\"font-weight:500\">powerful,<\/span> but they\u2019re also <span style=\"font-weight:500\">accessible<\/span> and <span style=\"font-weight:500\">universal.<\/span><\/li>\n<li>A conceptual image can have more than one meaning, <span style=\"font-weight:500\">inviting thought and interpretation.<\/span><\/li>\n<li>Most of all, creative business concepts excel at being <span style=\"font-weight:500\">relatable, human, cute, and fun.<\/span><\/li>\n<\/ul>\n\n      \n              \n      <\/div>\n<\/div>\n\n<!--Block Image Call to action -->\n\n<div class=\"block-image-cta \"  style=\"background:#dfc922;\"   id=\"block_f2adddd36d4247164aa02467374ec141\">\n    <div class=\"container\">\n        <div class=\"row\">\n            <div class=\"col-1\"><\/div>\n            <div class=\"col-5 cta-content\">\n                <h2>Check out our curated collection Business Unusual for more inspiration!<\/h2>\n                <div class=\"read-more-cta flex-start\">\n                <a href=\"https:\/\/www.stocksy.com\/user\/consumergallery\/40b4a424-bd56-4a20-bfe4-67ca1a973c8d?cg=1&amp;page=1\" class=\"read-more learn-more\" target=\"_blank\">\n                    <span>Review collection<\/span>\n                    <img decoding=\"async\" src=\"https:\/\/www.stocksy.com\/ideas\/wp-content\/themes\/stocksy-wordpress\/dist\/images\/arrowbig_e33947e0.svg\">\n                <\/a>\n                <\/div>\n            <\/div>\n            <div class=\"cta-image cta-image-portrait\">\n                <img decoding=\"async\" src=\"https:\/\/www.stocksy.com\/ideas\/wp-content\/uploads\/2022\/08\/Stocksy_comp_4533083.jpg\" alt=\"Various spring toy on blue background in different positions.\">\n                                                            <a href=\"https:\/\/www.stocksy.com\/Marko\/showcase?page=1\" target=\"_blank\" class=\"image-author\">\n                            AUDSHULE\n                        <\/a>\n                                                <\/div>\n        <\/div>\n\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":5052,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[16,15],"tags":[23,45,54,68,75,86,88],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.0 (Yoast SEO v23.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Business Unusual - Stocksy Ideas<\/title>\n<meta name=\"description\" content=\"Business content can be boring but that doesn\u2019t mean your campaign has to be. Explore stock media that departs from the usual suspects.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.stocksy.com\/ideas\/business-unusual\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stocksy Ideas - Stories for meaningful work\" \/>\n<meta property=\"og:description\" content=\"Stories about progressive branding, visual media best practices, design inspiration, creative trends, and more. Create meaningful work. 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