{"id":12658,"date":"2025-10-14T07:59:10","date_gmt":"2025-10-14T14:59:10","guid":{"rendered":"https:\/\/www.stocksy.com\/ideas\/?p=12658"},"modified":"2025-10-14T08:00:55","modified_gmt":"2025-10-14T15:00:55","slug":"can-emotion-ai-help-us-find-the-golden-formula-for-better-advertising","status":"publish","type":"post","link":"https:\/\/www.stocksy.com\/ideas\/can-emotion-ai-help-us-find-the-golden-formula-for-better-advertising\/","title":{"rendered":"Can Emotion AI Help Us Find the \u201cGolden Formula\u201d for Better Advertising?"},"content":{"rendered":"
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Marketers have always chased the same question: what truly moves an audience? For years, emotional impact was a matter of intuition. Now, emerging tools are revealing what we couldn\u2019t see before, how people actually feel, not just what they click.<\/span><\/p>\n

In the new season of our podcast, marketing executive Max Kalehoff shares how this shift is reshaping attention, emotion, and the art of effective advertising.<\/span><\/p>\n\n <\/div>\n \n \n \n

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Good Practice Season Two: Signs of Life<\/em><\/h2>\n

The new season of Good Practice, \u201cSigns of Life,\u201d dives into the friction and connection between creative instinct and data intelligence. It\u2019s about how ideas take shape when intuition meets evidence. Together, Stocksy<\/a> CEO Trace Cohen and Creative Director Genevieve Ross host conversations with the leaders redefining creative practice today.<\/p>\n

Episode 4: featuring Max Kalehoff, VP Marketing at Realeyes<\/h2>\n

As VP of Marketing at Realeyes<\/a>, Max helps brands and platforms decode audience reactions using AI-powered face and emotion tracking. With a career spanning leadership roles at Nielsen, Syncapse, and SocialCode, he\u2019s built a reputation at the intersection of creativity and data.<\/p>\n

Emotion AI sits at the intersection of empathy and efficiency, able to both capture attention and enhance understanding. During this episode of Good Practice, Max Kalehoff explores that tension, sharing how emotion-aware data is reshaping advertising and what it reveals that traditional metrics miss.<\/p>\n

\u201cTechnology isn\u2019t about replacing creative intuition,\u201d he says. \u201cIt\u2019s about giving teams better signals to build with.\u201d<\/p>\n\n \n \n \n \n

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