{"id":10490,"date":"2023-10-05T08:52:21","date_gmt":"2023-10-05T15:52:21","guid":{"rendered":"https:\/\/www.stocksy.com\/ideas\/?p=10490"},"modified":"2024-06-18T02:10:33","modified_gmt":"2024-06-18T09:10:33","slug":"how-inclusive-holiday-images-create-influential-campaigns","status":"publish","type":"post","link":"https:\/\/www.stocksy.com\/ideas\/how-inclusive-holiday-images-create-influential-campaigns\/","title":{"rendered":"The power of belonging: How inclusive holiday images create influential campaigns"},"content":{"rendered":"
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For many people, the year-end holidays are the most joyful time of year. The traditions tied to this period bring up feelings like excitement, nostalgia, and gratitude \u2014 I.e. the sentiments we commonly see in ads from November to January until they switch to gym memberships and sugar detoxes. <\/p>\n\n <\/div>\n \n \n \n

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But for many, the cultural saturation of merriment and festive messaging at this time of year can have an alienating effect \u2014 especially if their own values and experiences don’t fit the conventional models reflected by the media. This is an ongoing challenge and a great opportunity to realign holiday campaigns to incorporate Diversity, Equity, Inclusion, and Belonging (DEIB) practices that broaden audience reach and connect with the spirit of the season. <\/p>\n

This year, go beyond the seasonal status quo and center the experience of belonging when developing those holiday campaigns. Take a moment to assess the inclusivity of your work and the impact your brand can make at this powerful time of year. Here are some key identifiers to help you create more modern and inclusive holiday work.<\/p>\n\n \n \n <\/div>\n<\/div>\n\n\n